g8wave's SMS competition proved a hit
at the Wella 2006 International Conference. As part of
a corporate video (provided by creative agency Large Design for Procter & Gamble),
promoting Wella hair care, g8wave provided an interface link where delegates
were invited to text in for the chance to win tickets to a further event.
By the time the video presentation was over, we had a winner!
This was sent via a live feed between g8wave and Wella and thanks
to the speed and efficiency of g8wave's delivery, Wella was able
to announce the winner on stage almost immediately.
Leigh-Ann Wilson, Communications Manager at Procter & Gamble,
was delighted with the outcome: "The video looked fabulous and
the SMS competition was a real hit! We received many more mentions
than our counterparts from other countries because of the SMS activity.
We'll definitely be in touch with g8wave regarding more activity."
Contact
us for more details on what g8wave can do for you.
Or text: g8wave (space) your
name / company to 81800 and we'll contact
you.
